So as the 2010 season grinds down to the last few painful moments, the Ricketts are busy doing reality TV. That seems about right.
Adam, Julie and I joked on our last podcast about how the Cubs managerial search should be a reality show. It would involve a rose ceremony where one candidate is ousted per week, challenges for the contestants like teaching Koyie Hill to hit a baseball, and maybe even a public voting component where the Cubs could get a portion of the $1.99 per call or text. We agreed that it is a winning idea and plan on suing anybody who goes forward without cutting us in on the profits.
But the Cubs were already one step ahead of us in getting in on the reality show trend. It turns out that Todd Ricketts, youngest brother of Tom, disguised himself to participate in the show, Undercover Boss. According to Paul Sullivan:
Ricketts grew facial hair and donned glasses during the nine-game homestand, where he was followed by film crews while working on the grounds crew, as a vendor, in the Captain Morgan Club and even emptying trash outside the ballpark.
That is a pretty good disguise since there are tons of bearded white guys who work at the ballpark that get followed around by camera crews. I'm sure he blended right in.
I guess something like this could end up improving customer service, but didn't they hire a Director of Fan Experience for just that purpose? Why does Todd have to skulk around looking like Joaquin Phoenix to find out what the team is doing wrong?
In the end, I'll watch out of morbid curiosity and the Cubs will end up succeeding in distracting everyone from the product on the field as Todd will almost assuredly learn valuable, poignant, and well-edited lessons about working in the trenches at Wrigley.
Meanwhile, Adam, Julie and I are available to take meetings on the production of "Who Wants to Be the Cubs' Manager?"